Google AdWords (Display Network), Landing Pages
Proven Strategy
Utilising the Google AdWords Display Network allows Rio branding to stand out and lift Invacare proposition to Share or Leave a message for NZ para olympic team while promoting targeted message split across key geographical areas (AU/NZ).
Customer Pathway
By linking straight to Invacare web platform key metrics are captured allowing streamlined improvements (i.e. KeyWord optimisation) over campaign period.
Improved Results
1000+ engagements, 660K+ Impressions, 800+ Clicks, 1.3% CTR and Device usage Insights all point to a successful campaign