Canon

Direct Marketing Services  I  Sydney  I  02 9299 3300

Data Sourcing, Email, Direct Mail, Landing Page, Flash Animation Product Detailer, Social Media, Teleprospecting, Sales Collateral

 

Canon

 

Proven Strategy

Often the key influencer is critical to getting the decision maker to approve the sale. The brand proposition ‘I started the revolution’ made the key influencer the hero.

 

Customer Pathway

An eDM teaser was sent to 3 key stakeholders (CIO, CFO and User) warming them up. A 3D Direct Mail cut-through highlighted product benefits and identified the User as the HERO when they proposed savings to CFO and improving IT outcomes to CIO. TeleProspecting opened the door for sales leads. A online demonstration delivered the key benefits entertainingly.

 

Improved Results

300% lift in leads above Camapign objective keep sales busy.

 

 

Contact MindWorks today and lift your results.
Call: 02 9299 3300 or Email: camerons@mindworksmc.com.au

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